ROLE: Art Direction \\ Design Lead

CHALLENGE: Launch a new "man-themed" vodka brand in Poland and the U.S.

SOLUTION: Create an engaging website experience utilizing parallax and responsive technologies. In addition to information about the products and recipes, the website also contained a "What's Your Man Standing?" quiz designed to see what type of man the user is. The result provided a badge which could be shared socially. This quiz was also used as a promotional tool in various bars across Poland.